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Monday, 25 April 2011

Evaluation part 2

Q2-How effective is the combination of your main product and ancillary texts?

The main purpose of our news programme was to give stories of current events and light hearted news from around the local area, but also giving a run down of the main headlines of the UK and world. By making the show more localised it made its style unique in the way that not many other shows have. There are some news programmes that have sub sections from one main big headlined show to a local news programme such as look north or calender, but ours is mainly about local news and not sub sectioned from a larger show such as ITV news or BBC.

Our ancillary texts were a radio trailer for the news programme, a logo for the show and the opening title sequence. The opening sequence shows the audience straight away that it is a local programme based and made for them. The images in the sequence are ones that the barnsley and surrounding areas will easily and quickly recognise, such as the town hall and the main shopping area. These images show that the programme is made about them, for them.



We have reported on stories from around the area that the people will be interested in of all ages, from music and sprots stories for the younger age range and how the reccession has affected Barnsley for the older more mature age range. We have tried to accompany everyone's needs and interests. Also because not many young people watch the news we have relaxed the style of the show by a more casual dress code and relaxed set. For our news programme we made a radio trailer to accompany the programme to advertise what we are offering to our audience and the vital information we need to give out e.g. what time the show will be on, what channel it will be shown and also what stories we will be showing that day.
(Our radio trailer)


To add to the local theme of our news programme the radio trailer has a strong yorkshire accent throughtout, and by making it comedic it appeals to the younger age range too. we had four different ideas of radio trailers but decided on this one as it kept with the local Barnsley theme. We sent the radio trailer to friends on facebook and asked other people what they thought, the feedback and reaction was very positive and many people said they liked it and it got the point across easily with a comedic feel that made them listen. We tried to change it from a normal styled radio trailor like what the BBC use as we wanted to make it unique, oringnal and made so the Barnsley people would easily recognise it was our show and made to be heard by them.
(BBC radio1 trailer played on both TV and Radio)


The Logo we decided on was very recognisable and easily understood as it shows the channel our news programme will be show on. Some other logo's that comapnies use are quite confusing as you cannot figure out what they stand for or the information they are trying to portray.

I believe the radio trailer and logo accompany the news programme well and round off the show to make it more appealing and could also grab a more broader and wider audience.

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